Visit Pensacola


Visit Pensacola

In 2007, we founded Showcase Pensacola, a collaboration of four local agencies to serve Escambia County’s Destination Management Organization, Visit Pensacola.
In the decade since, our collaborative efforts have helped to bring more in more visitors year after year, grow the local tax base and make Pensacola a first-choice vacation destination for families across the Southeast.
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Appleyard Agency and Showcase Pensacola partnered with Visit Florida to create an inside-and-out wrap for one of Chicago’s “L” trains. The outer wrap lit up the gray winter skyline with vibrant colors and images of people enjoying the Florida sunshine. For the train’s interior, Appleyard designed a stunning top-to-bottom wrap that immersed riders in the blue skies, sugar-white sands and emerald-green waters of Pensacola’s Gulf Coast.

Visit Florida Train

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