One of the oldest advertising firms in the Northwest Florida region, the Appleyard Agency was established by John and Eleanor Appleyard in 1959 — the year of Pensacola’s Quadricentennial celebration, which John helped coordinate at the state level.
The Agency’s first office, a humble building on South Palafox, was often mistaken for a bar by workers at the nearby port. As Pensacola grew, so did Appleyard. It was the city's first agency to offer in-house recording studios and television spot production on film, and the first to offer full-service advertising.
In 2024, the firm merged with Duncan McCall Advertising, another long-standing area agency. Together, our team has served a wide variety of clients, including financial institutions, healthcare, economic development, sports, restaurants, retail, hospitality and tourism.
It may be a cliché, but we have seen the best results when we work as partners with our clients. By virtue of our sustained and efficient performance, we establish trust with the people who hire us. We believe that’s one reason so many of our clients have stayed with us for so long.
Our Roots Run Deep
Growing business is only a piece of the pie. At ADM, we grow our community, too. We’re proud of our long partnerships with community groups working to address homelessness, poverty, early childhood education, and other worthwhile causes in and around Pensacola.
